Losanje x La Poste: 20,000 jackets upgraded through industrial textile upcycling

La Poste has risen to the challenge by collaborating with LOSANJE, a specialist inindustrial textile upcycling, to transform 20,000 old vests into sustainable corporate gifts. A project on a scale never before seen in France, which shows that upcycling can become a concrete, large-scale solution for a circular textile economy.

‍

Recycle 5 tons of professional textiles instead of destroying them

As part of a change of corporate identity, La Poste has renewed its professional outfits. The result: over 5 tons of customer service vests no longer fit for use.

Rather than opting for ^downcycling1 or destruction, the group has made a strong choice: to manage the end-of-life of its textiles responsibly, by transforming them locally. With this in mind, it called on LOSANJE to co-construct a tailor-made project.

‍

^1Downcyclingmeans recycling into a product of inferior quality or use. Upcycling, on the other hand, aims to create value from what already exists.

‍

Industrial upcycling: transforming the existing without producing something new

Textile upcycling involves reusing finished products (unsold goods, uniforms, defective parts) to cut, reconfigure and assemble them into new, higher value-added products.

At LOSANJE, this process is now fully industrialized thanks to an automated cutting line, designed thanks to a €2.7 million fund-raising campaign. This unique device enables us to process large volumes while maintaining a high level of quality.

‍

33,000 kits made from 20,000 vests

The result? 33,000 upcycled kits made from La Poste vests, in three models, offered as end-of-year gifts to employees.

A gesture with strong symbolic value, embodying the Group's CSR commitments and promoting the postal identity through a useful, local, sustainable and meaningful object.

"This project is virtuous, Made in France, and anchored in the imagination of La Poste. It symbolizes our commitment to responsible resource management."
- Christine Valentin, Head of Ecological Transition, DHR La Poste

‍

Environmental impact: figures that speak for themselves

Thisprofessional textile upcycling operation avoided a considerable environmental impact:

• 155,000 kg of CO2 avoided (≈ 1 million km by car)
• 48 million liters of water saved (≈ 25 Olympic-sized swimming pools)
• 5 tonnes of textiles diverted from destruction

"We've proved that upcycling is viable on an industrial scale - ecologically and economically."
- Simon Peyronnaud, co-founder of LOSANJE

"This kind of project makes a real environmental difference, by limiting textile waste and the need for new materials."
- Mathieu Khouri, co-founder of LOSANJE

‍

A local, inclusive and circular value chain

In addition to its ecological impact, the project has mobilized committed players in the Made in France andsocial economy sectors:

• Cutting and project management carried out in the LOSANJE workshops
• Assembly entrusted to partners such as Nouvelle Attitude (social integration subsidiary) and a workshop in Chenôve, Burgundy

This exemplary collaboration was doubly rewarded at the Collectif Génération Responsable's R Awards, receiving the jury's "coup de coeur" for its environmental, social and symbolic impact.

‍

A reference for all companies wishing to recycle their textiles

This project demonstrates that, with the right partners and a circular vision, it is possible to transform dormant stocks and obsolete uniforms into sustainable, meaningful and high-impact objects.

👉 Would you like to recycle your unused textiles or initiate a concrete CSR initiative?
Contact LOSANJE to build your own industrial upcycling project.

‍

‍

‍